How Campus Kortrijk Connects People and Technology

Francesca en Melis staan rug aan rug in een tuin

UGent Campus Kortrijk is gearing up for an academic year packed with creative ideas, sustainable innovation, and warm encounters. A joint interview on inclusive design and the power of diversity: “Cultural differences can actually bring people closer together.”

Right before the start of the academic year, the campus is still quiet. The site's openness and transparency stand out all the more: modern buildings with large glass panels overlooking abundant greenery, workshops, and labs. Professor Francesca Ostuzzi has been working at the campus for twelve years. "You don’t really feel the hierarchy here. If students are tinkering with a project in the garden, a professor may step out to brainstorm along. Because we have small class sizes and accessible labs, the threshold to drop in on each other is very low."

As soon as the academic year kicks off, that calm turns into a bustling maker atmosphere. Francesca: “Everyone always is working on some projects. Students walk around carrying prototypes, and in the workshops, people are actively working with various tools and materials.” Postdoctoral researcher Melis Örnekoğlu Selçuk sums it up: "At Campus Kortrijk, everything revolves around making ideas tangible. Everyone is creating, testing, and improving."

Francesca en Melis leunen tegen een steunpilaar van een gebouw

"At Campus Kortrijk, everything revolves around making ideas tangible. Everyone is creating, testing, and improving."

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Rooted in the Manufacturing Industry

In addition to plenty of green space, the campus consists of a vibrant mix of UGent facilities and various business hubs. You can pursue industrial engineering technologies degrees like Industrial Design Engineering and Machine and Production Automation, where practice, creativity, and technology come together. The campus is also deeply intertwined with the regional manufacturing industry and the city of Kortrijk. Students and researchers constantly work on concrete challenges from local partners.

"For example, for one semester, our students explored repair practices at Kortrijk's Deelfabriek, working on repairing broken items using 3D printing technology," says Francesca. "Sustainability and circularity are central to what we do. We are not designing for a throwaway culture; we look for smart ways to give products a longer life, or a second one."

Francesca en Melis staan zitten aan een tafel te praten

Designing with People

Francesca and Melis have been working together within the Design.Nexus research group since 2021. Their shared passion: co-design and design justice. "In the past, designers often assumed what a user needed," says Melis. "With co-design, we don't design for people, but with people. With design justice, groups that are often forgotten in design processes get a voice. For instance, when an infrared sensor on a soap dispenser does not work well for people with darker skin tones, it may reflect that they were not actively involved or considered in the design process.

Language as a Connection

Campus Kortrijk has a distinctly international character. With their Italian and Turkish roots, Francesca and Melis are living proof of it. To further connect this international community, they helped roll out Let's Talk Kortrijk, a relaxed language café centered around meeting people.

At such events, designers/design researchers get to know researchers from VEG-I-TEC, the department for sustainable vegetable processing on campus. Francesca: "Normally, we don’t cross paths that often. We discovered that we complement each other perfectly—for example, by reusing biological waste streams in new design materials."

Melis adds: "As an international researcher, I'm still learning Dutch. At Let's Talk Kortrijk, I noticed how pleasant encounters ensure that cultural differences actually bring people closer together."

Francesca en Melis staan naast elkaar in een tuin met bomen

"Normally, we don’t cross paths that often. We discovered that we complement each other perfectly."

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Orientation Days

To make new faces feel right at home, all kinds of welcome activities are scheduled for September. In addition to orientation days, an informal startup event with music and food takes place on September 24. Francesca: "This lets first-year students get to know the campus operations, other students, and student associations in a relaxed environment." Melis nods: "As a newcomer, I benefited hugely from those low-threshold moments. You meet others in the same boat, which instantly takes away the stress."

What tip do you have for UGent community members for the upcoming academic year?

Dr. Melis Örnekoğlu Selçuk: "Don't see your own culture, language, or background as a weakness, but as a strength. It's actually a good thing that everyone is different. Don't try to adapt completely—keep your own identity and dare to teach others about your own culture."

Prof. Francesca Ostuzzi: "Dare to think, but don't get stuck in the thinking phase. Think while you're doing, too*. Test things out, allow room for imperfection, and don't let the fear of failure hold you back. You learn the most by trying, and by making mistakes along the way."

*(Schön, 1983).

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